Generalist and customer experience director who values smart, innovative solutions and great design. Design thinking practitioner and ambassador, head of creative team and lead for a group of very talented people who do incredible things by thinking out of the box. Apple fascinate with great focus on Apple enterprise applications. Innovator who seeks for new perspectives and who believes in partnerships, sharing economy and common sense. Former director at IBM, Head of Service Design at Alior Bank. Completed his MBA at Warwick Business School.