To be a great Product Manager, you must figure out when, why, and how to successfully enter a market. In the first half of this presentation, we will teach strategic frameworks for making crucial business strategy decisions. We will then apply these frameworks and break down how companies like Facebook and Microsoft have utilized the different strategies presented to meet their business goals.
During the second half of the presentation, we will look at some of today’s top tech firms (e.g. Amazon, Airbnb, etc.) and make predictions of what these disruptive companies will do next and why.
You can also check the book by Aditya and Parth: